Hotel Revenue Glossary · Demand

Compression Night

A date when qualified demand is high relative to available comparable supply across a market or segment. Events, conventions, holidays, supply outages, and overlapping drivers may contribute, but product, location, room type, and channel determine each hotel's response.

Why it matters: Compression can support price, restriction, and channel tests, but profit and elasticity still depend on the property, product, guest mix, contract, conversion, cancellation, service capacity, and displacement. Measure response rather than assume maximum profit or minimal occupancy impact.

All glossary terms Citywide Event BAR (Best Available Rate) Dynamic Pricing